Walk away with a conversion-ready Claude set up and workflow in 4 hours flat.
FULL access to the recorded workshop + Q&A + bonus resources so you can use Claude confidently.
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Odds are you're using Claude. OR maybe you're thinking of moving to it from ChatGPT.
You know … the outputs are cleaner than ChatGPT. More coherent. Closer to your voice.
But they're still not conversion-ready.
You're still rewriting. Still wondering if AI is actually saving you time or just creating a different kind of busywork.
Here's the real problem, and it's not your prompts.
Claude has features most users have never touched. And a setup most users have never built correctly.
Most entrepreneurs are using Claude in fresh chat mode … no persistent context, no memory of your buyer or your brand, no recollection of the steps to follow for various marketing processes. Every output starts from scratch.
The ones who've gone further have set up a Project. But they've loaded descriptive context: who they are, what they sell. And the output gets you about 80% of the way there.
Which sounds great until you realize that the last 20% is where all the conversion happens.
You end up rewriting. Again. And you start wondering whether AI is actually saving you time or just giving you a different kind of busywork.
Descriptive context produces copy that sounds good, is informative but honestly? Misses the mark on conversions.
There's a lot of it. YouTube tutorials. Webinars. Anthropic's own documentation.
All of it will teach you what Claude can do.
None of it will build what you actually need: a Claude that understands your business specifically — your buyer's psychology, your offer's real value, the objections your specific audience carries into every purchase decision.
That takes a structured setup. A specific kind of context. And a workflow that connects everything into a system rather than a pile of individually generated drafts.
That's what this workshop builds. In your business. In 4 hours.
A short walkthrough of the buyer profile you'll build inside your own Business Intelligence Project.
The buyer psychology layer. The objection architecture. The emotional triggers that move someone from "interesting" to "I need this now." The specific language your buyers use when they describe their problem to a friend — not the language you use on your sales page. The gap between what your offer does and what it means to the person buying it.
Without these intelligence layers, Claude writes marketing copy.
With it, Claude writes copy that sells.
And that difference isn't a prompting trick.
It's a fundamentally different approach to what you teach your AI about your business.
Most people who've found Cowork are using it for simple, single-task jobs. Summarise this. Clean up that. Useful. But not what it's built for.
Cowork is a connected workflow engine. When it's running inside a Project that's loaded with buyer psychology, objection architecture, and your conversion positioning — it doesn't just generate one asset.
It builds an entire system where every piece knows what came before it and sets up what comes next.
And let's not forget Skills that simplify repeatable processes or Artifacts that are interactive and incredibly detailed.
That's a fundamental shift in what AI can do for your marketing.
And that's exactly what you'll build in 4 hours.

“I didn't have any hesitations about signing up since I've been following your work for a long time. The workshop was incredibly well-designed and delivered with clarity—it actually made me sign up for the next one right after!”
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This is a recorded, self-paced version of a 2-day, implementation-focused workshop where you'll do two things:
You'll build a Business Intelligence Project that gives Claude deep knowledge of your brand voice, your buyer psychology, your offer positioning, and your competitive differentiation.
By the end of Day 1, Claude doesn't just generate content for you — it thinks about your marketing like a strategist who's been inside your business for years.
Using Claude's Cowork feature, you'll create a complete lead gen funnel in one connected workflow: a lead magnet concept, its content outline, an opt-in page, a thank you page, and a 5-email sales-focused welcome sequence.
All grounded in conversion science. All in your brand voice.
You show up with your business. You leave with a system.
that makes Claude actually understand your business — your brand voice, your buyer's psychology, your offer's positioning, your competitive edge. This is the foundation that transforms every AI output from generic to conversion-ready.
that connects directly to your paid offer. Not a random freebie. The first step in a buyer's journey toward purchasing.
so you can actually deliver it — the structure, the sections, the transformation it delivers.
— headline, subheadline, bullets, and CTA written to make the right people say yes.
that doesn't waste the moment. It builds anticipation and starts warming your new subscriber toward your paid offer.
where each email has a strategic job: deliver value, build trust, surface the problem, present the solution, make the offer. Buyer psychology baked in, not bolted on.
And here's what'll surprise you: with a properly loaded Business Intelligence Project and Cowork running the workflow, all of this gets built faster than you think.
PLUS … you'll be able to use this for nearly every marketing workflow going forward.
You're not leaving with rough drafts. You're leaving with a deployable system.
Skip weeks of tinkering. Upload these into Claude and go from blank page to conversion-ready in minutes — with the same conversion science baked into everything Profitably Yours builds.
A pre-built, ready-to-upload Claude Skill that takes you from idea to a fully implemented opt-in funnel — opt-in page, thank you page, and welcome sequence — in minutes, not days or weeks.
A pre-built Claude Skill that strips the tell-tale AI patterns out of your copy and rewrites it for conversions — so what you publish sounds unmistakably like you, not a chatbot.
Both Skills are yours the moment you enroll — no upsells, no waitlist.
“My biggest a-ha was ... how differently Claude works (thinks?) compared to ChatGPT. How well it can be customized with the right guidance. SKILLS!!! And thinking about which ones I can create to support my business. I also have to say: The business intelligence library + opt-in funnel builder is an absolutely game-changer. It took the way I think about things and approach my work and turned it into something that I just don't have the skills to create (HTML, etc.). This is the perfect example of leveraging your own IP through AI. It's really exciting!”
“The output has blown my mind! And it's all because of the quality of the frameworks we were given. If I had asked Claude to generate this same output for me, I for sure know it wouldn't be ship-ready like what I was able to get done today. In just a few hours, I was able to knock out a task that would have taken me DAYS.”
You want to move to Claude from ChatGPT but want to do it right and do it strategically. You don't want a surface-level webinar but a clear conversion-focused approach to Claude.
You've tried AI for marketing and been underwhelmed. The outputs sounded generic. You rewrote most of it. You wondered what all the hype was about.
You're tired of “AI for content” trainings that teach you how to blog faster but never touch strategy, buyer psychology, or conversion.
You want a system, not a trick. Something you can reuse for every offer, every launch, every campaign.
You're ready to commit a few focused hours to hands-on implementation — with lifetime access to the recordings whenever you need them.
This is a recording of a LIVE workshop that you get instant access to. You also get access to ALL the Q&A so your questions are already answered.
A “gather your stuff” guide so you arrive ready to build.
The conversion-focused instruction set you'll use in the workshop and reuse for every future project.
The prompts, principles, and frameworks for during and after the workshop.
Your post-workshop quality filter for evaluating any AI-generated copy.
An easy-to-follow guide so you can move from ChatGPT to Claude without missing a beat.
Full recordings of both days.
Create a conversion-optimized opt-in funnel from start to finish with a pre-built Claude Skill. Go from idea to fully implemented opt-in funnel in a matter of minutes — not days or weeks.
A pre-built Claude Skill that strips the tell-tale AI patterns out of your copy and optimizes it for conversions — so what you ship sounds like you, not a chatbot.
Real questions, real answers, on-demand whenever you need them.
“I have definitely been slow to adopt AI but I have had a lot of flexibility to do so - it hasn't been something I've resisted, I have just been super curious about it and there's SO MUCH information out there that has made the exploration process feel a little overwhelming at times. But, even with that said, I was really looking forward to this session for a couple big reasons: 1.) I was eager to learn from someone who wasn't touting that 'AI will solve all your problems, just buy this program' and instead you lead with integrity, you speak to how AI can enhance our unique views + skillsets, and you paint a powerful picture of the potential to work WITH AI. And 2.) I was looking forward to starting with the basics and learning how to set things up myself so I could understand how to tweak them, how to shape the inputs, and how to go about thinking through how to use AI to better support my goals. And I'm happy to report you blew this workshop out of the water — I loved every moment!”
“I haven't been impressed with too many GPTs, so I wasn't sure I'd actually use this workshop. I don't love AI but I also know it's essential for the future of my business. What stood out was seeing real-world examples and understanding why so many GPTs stink while Prerna's don't. It's because she puts in the time to understand what she's doing!”

For 15+ years, I've been the strategic brain behind multi-million-dollar launches and evergreen funnels. I've worked with over 850 businesses — including Pat Flynn, Amy Porterfield, Vanessa Lau, and Copyhackers.
Working alongside my husband, we've built a 7-figure business while working 25 hours a week, raising our daughter and dealing with chronic illness.
My work is grounded in sales strategy, conversion science and buyer psychology.
When AI entered the picture, I didn't use it to write faster. I used it to sell smarter.
I'm a certified AI trainer and Agentic AI builder and have taught HUNDREDS of entrepreneurs how to use AI strategically via my LIVE and recorded workshops.
I'm an early adopter of AI, using it since 2022, and have spent years building AI-powered conversion systems — custom assistants, AI audience focus groups, multi-agent workflows, and strategic AI processes trained on buyer psychology and conversion science.
This workshop sits at the intersection of those two worlds: 15 years of conversion expertise meets Claude — the most capable AI tool currently available for marketing.
I don't teach AI as a shortcut for content creation. I teach it as a system for accelerating conversion intelligence.
“This workshop was a massive spark for me in that I felt excited and engaged in a way that I haven't felt in quite a long time. The outputs were definitely impressive (and I'm actually in the process of running my deeper dive prep work to better tune my outputs so I am expecting them to be even more amazing!) but I really enjoyed knowing I was building intentionally within Claude — not just prompting with mild hopes, but actually setting a clear foundation, using specificity and care in what I was asking for, and guiding the output.”
“The workshop was packed with everything needed — clear, strategic, and time-conscious. I especially loved the demos for Freddie (the Offer Strategist Bot) and Felix (the Flash Sale Email Copywriter Bot), plus the O.P.E.N. Framework.”
Your $100 savings coupon is already applied
Claude may not know a thing about your business right now.
But after the workshop?
It's trained on your brand, your buyer, and your offers —
and you have a complete lead gen system to show for it.